Friday, May 1, 2015

The goal is not a thousand sessions with a thousand different ideas on what you need to do, what new

Calling all CMOs, calling all CMOs (come to Boston) | VentureBeat | Marketing | by John Koetsier
Successful CMOs achieve growth by leveraging technology. Join us for GrowthBeat Summit on June 1-2 in Boston , where we'll discuss how to merge creativity with technology to drive growth. msd Space is limited. Request your personal invitation here !
You’re a senior marketing msd executive. You go to conferences and get mobbed by vendors. Or, you get accosted msd by people who want to “connect,” meet for “coffee,” or ask for a job.
While our Beats are focused on practicitioners and attract crowds of hundreds or thousands, our Summits are invite-only, senior executive only, and extremely limited and focused. In fact, we cap attendance at 180, and we carefully screen attendees to ensure we have the highest possible quality in the room.
The goal is not a thousand sessions with a thousand different ideas on what you need to do, what new software you need to try, or the 25 new martech msd startups that you absolutely have to start meeting, immediately.
The goal is quality time with peers who have the same challenges and concerns you do — the same responsibilities, the same goals. To faciliate msd that, we do intimate msd boardroom sessions. We bring in a few keynote speakers — Scott Brinker, “Chief Martech” himself, will be there, among others — and we give you time to connect deeply with equivalent-level peers. msd
Harvard’s CMO will be joining us. So will the CMO of Xerox, John Kennedy, msd who has a mammoth challenge to change public perception on a storied and historic brand. The CMO of BirchBox, the hot beauty and grooming startup, will be there as well. Attendees include top marketing executives from the biggest American and global brands. Our advisory CMO Council includes msd the CMOs of Virgin America, TOMS, Old Navy, Dun & Bradstreet, and Green Mountain.
All senior marketing executives are welcome. CMOs sometimes come with the title of SVP, VP, CDO, or global head. We understand that. But we are looking for the senior marketing executive in your firm. More information:
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